Categories
business seo web

Always look on the bright side!

On the subject of SEO (search engine optimization) – found very interesting conversation on one of the russian forums that discussed doorway making as opposed to “white” optimization methods for web site promotion. Basically, doorway making is considered “black” kind of a deal because it’s cheap, it’s fast, it’s effective and it messes up search engine output. “White” methods are just as effective, but slow, expensive and don’t mess up search engines’ output. In other words – the truth is somewhere in between, I suspect. Those, who need immediate results use cheaper and faster methods while more stable companies will use more expensive but more “stable” results.

Speaking of “more stable” results I recalled that some time ago the US Robotics web site was swarming with invisible text, invisible keywords, invisible links and other “dark side” stuff. Checked it today and the stuff has magically disappeared. Probably recent events with BMW.de played huge role in that…

Categories
annoyances business clients spam

Spam… a LOT!

One of my current clients – russian-speaking radio station GenerationNX.com are preparing to move to a newer, faster server. One of the problems they are facing is e-mail migration.

For certain obvious reasons I want them to have a copy of all archived e-mails that they have stored on the server. They’re using plain old POP3 mail boxes with web mail access. As it turned out today – most of the mail was NOT deleted (and is not being deleted, for all I know) and kept in inbox. We’re talking about 18,000 e-mail messages, 99% of which is spam. Why? I wish I knew.

So now, second hour in the row together with client we’re cleaning their mailboxes from spam.
Because, you know, there might be a diamond in the rough…

Categories
business seo zealus.com

Zealus Linx Catalog

We have moved our link catalog that used to be located at top.zealus.com to it’s own separate domain – wadv.net (We like to call it Web ADVert net). The idea behind it is that there will be three different types of links stored. Free (via redirect script), direct (plain paid and clients) and direct (preferred). Basically, system breaks down like this:
Free links. You can post as many as you want, catalog requires reciprocal link, it may take up to 30 days for link to be approved and posted.
Direct links. Subscription based, that is – your link stays direct as long as you pay, after subscription expires we keep your link for free but via redirect script. Takes up to 24 hours since the payment is posted to publish the link.
Direct client links. Clients of Zealus Web Design Studio get listed with direct links for free. Posted as soon as client’s web site is considered complete.
Preferred. Premium subscription direct links, always displayed above the rest of the links, links printed in bold letters. After subscription expires we keep link for free, still in bold, however, no displaying preference will be given. Posted as free immediately, upgraded to preferred within 24 hours of payment confirmation.

Right now system is ready to accept free subscriptions, PayPal subscriptions will be added shortly, payment by credit card is still being contemplated.